Advertising and Sponsorship Packet

Sell Sponsorships for Special Events

Why it matters: The Park District of Oak Park offers businesses unique opportunities to engage with the local community. With access to nearly 53,000 residents and 8,000 annual events, sponsors can significantly enhance their visibility and impact.

Context:

• They know their metrics: The Park District of Oak Park serves 95% of the youth, 63% of children under age 5, over 40% of teens, approximately 19% of adults, and 9% of seniors. The district manages 18 parks, 7 recreation centers, and numerous facilities including historic properties, pools, an ice rink, and more.
• Event Sponsorships: Opportunities include sponsoring popular events such as the Santa Trolley, Egg Hunt, Doggie Egg Scramble, Movies in the Park, Summer Concerts, Fall Fest, and the Frank Lloyd Wright Races. Each event attracts hundreds to thousands of attendees, providing significant exposure for sponsors.

Go deeper: The packet details various advertising options across different mediums, including program guides, on-site banners at parks and facilities, and digital advertising. Sponsorship levels range from in-kind donations to premium event sponsorships, with benefits like logo placement, marketing support, booth space, and exclusive recognition.

Population: 53,000

Pairs well with: Securing Sponsorships for Special Events

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